IVE’s Jang Wonyoung Purchases Luxury Villa in Hannam-dong’s UN Village — A Cash Deal Near $10 Million
Jang Wonyoung of IVE has acquired a high-end villa in Seoul’s ultra-exclusive UN Village, closing the deal entirely in cash for approximately 13.7 billion KRW (around $10 million). The 244-square-meter residence is located within Lucid House, one of the enclave’s most coveted addresses. The purchase was made earlier this year, with ownership formally registered in late October and no mortgage recorded.
Inside Lucid House: Privacy, Rarity, and Sky-High Prestige
Lucid House is renowned for its scarcity and discretion — just 15 units across two buildings — offering sweeping views of the Han River and Namsan Tower. The property features 24-hour security and individual elevators per unit, delivering the kind of privacy and convenience favored by top-tier entertainers and business leaders.
A Home with History
The villa has notable provenance. It once served as the residence of actress Kim Tae-hee before her marriage to Rain, and the seller is known to be Lee Ji-yong, former CEO of Daerim Commerce and a member of the DL Group family. The address adds another layer of stature to an already headline-worthy transaction.
Wonyoung’s Power Move — And IVE’s Momentum
At 21, Jang Wonyoung continues to extend her influence beyond the stage. The purchase underscores her financial independence and savvy at a remarkably young age, aligning with IVE’s ongoing ascent. The group recently rolled out its fourth mini-album, “IVE SECRET,” and packed the KSPO Dome for solo concerts — tangible markers of commercial strength and fan demand.
UN Village Market Snapshot
Originally launched in 2007 with units surpassing 4 billion KRW, Lucid House has maintained its elite status in a neighborhood prized for tight security, rare inventory, and panoramic vistas. Wonyoung’s acquisition further cements UN Village’s reputation as the preferred address for Korea’s A-list — and highlights how K-pop’s new generation is converting cultural capital into blue-chip assets.
Key Takeaways
- Purchase price: 13.7 billion KRW (~$10 million), paid fully in cash
- Property: 244 m² unit in Lucid House, UN Village (Hannam-dong)
- Registry: Ownership completed with no mortgage recorded
- Perks: 24-hour security, private elevators, limited 15-unit complex
- Provenance: Once associated with actress Kim Tae-hee; sold by Lee Ji-yong
From record-breaking stages to real estate milestones, Jang Wonyoung’s latest move is a clear signal: the era of idol-led lifestyle power plays is only getting started.