[Kpop News] TWICE Makes Billboard 200 History with 15 Week Run as First 2025 K Pop Group Album to Hit Major Milestone
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TWICE makes history as "THIS IS FOR" becomes the first 2025 K-pop album to chart for 15 weeks on the Billboard 200, solidifying their status as a global powerhouse with record-breaking longevity.
TWICE Makes Billboard History With “THIS IS FOR” — What This Means for K-Pop’s Global Powerhouses
TWICE continues to solidify their presence in the U.S. market with a major Billboard milestone—proving once again that K-pop’s global momentum is stronger than ever.
According to the latest Billboard update, TWICE’s full-length album “THIS IS FOR” has now spent 15 consecutive weeks on the Billboard 200, holding the No. 166 spot for the week ending November 1. This marks a historic achievement as the first K-pop group album released in 2025 to reach the 15-week milestone.
A Career-Defining Billboard Run
With this achievement, “THIS IS FOR” has officially become TWICE’s longest-charting album on the Billboard 200. Longevity on this chart isn’t just about debut power—it reflects sustained fan engagement, consistent streams, and strong album sales in one of the world’s most competitive music markets.
But the streak doesn’t stop there:
- No. 24 on Top Current Album Sales
- No. 29 on Top Album Sales
Meanwhile, their special anniversary album “TEN: The Story Goes On” also performed impressively, landing at:
- No. 9 on Top Current Album Sales
- No. 10 on Top Album Sales
Climbing the Artist 100 — Joining the Elite Tier
TWICE also climbed back to No. 32 on Billboard’s Artist 100, making them the first female K-pop artist ever to spend 65 weeks on the chart.
This kind of consistency places them in a rare category of global K-pop heavyweights—alongside acts like BTS and BLACKPINK, who have similarly demonstrated long-term dominance rather than short-lived chart spikes. Longevity is the new power metric, and TWICE is mastering it.
What This Signals for K-Pop in 2025
In today’s global music landscape, chart breakthroughs are becoming increasingly competitive. Western pop acts, Latin superstars, and global streaming sensations are all battling for space. For a K-pop group to maintain a 15-week run on the Billboard 200 reflects:
- Strong U.S. fandom purchasing power
- Stable streaming numbers
- Growing mainstream recognition
This milestone also reinforces a bigger narrative: K-pop is no longer about momentary virality—it’s about durable brand equity. From BTS redefining global touring power to BLACKPINK dominating international festival stages, and now TWICE achieving record-breaking chart stability, third-generation K-pop leaders are proving their staying power year after year.
The Bigger Picture
As newer fourth-generation groups like Stray Kids and ENHYPEN continue expanding internationally, achievements like TWICE’s 15-week Billboard run serve as a benchmark of sustainability. It’s not just about breaking in—it’s about staying in.
With “THIS IS FOR,” TWICE has once again demonstrated that their influence isn’t fading—it’s evolving. And if this momentum continues, 2025 could mark another defining chapter in the ongoing global dominance of K-pop.
Congratulations to TWICE on this massive milestone!